PSECU, a Pennsylvania Credit Union, wanted to connect with their younger audience on a digital platform. Faced with a short deadline, we took their graphics and took them to the next level. In order to match their digital services they wanted to promote, we designed an animation with a fresh, digital feel.
With a video that matched their current branding, the style was familiar to their targeted audience. They were able to use this video on platforms that reached the younger demographic they wanted to connect with the most.